Digital Marketing

Digital Marketing

Digital Marketing has taken the virtual world by storm and companies have rightly started pitching their products and services via the Digital medium. More and more companies are shifting their advertising and marketing campaigns from the traditional print methods to the virtual world. Surely digital marketing is not a free lunch as that’s the perception many had in the recent past. Organizations and companies have started allocating budgets for their Digital campaigns let it be via any platform. One of the primarily aims for any Digital marketing campaign is to attract potential customers to your website and then try to build trust by demonstrating and providing your expertise. There are various facets of Digital Marketing which can be used to achieve the marketing goals and business objectives of your company.

SOCIAL MEDIA MARKETING: “Go Social”, and that’s where you can promote your products and services and reach your prospective buyers. There is no better way on the internet as the social platform in order to exponentially grow your customer base and community. Taurus web solutions are pioneers in designing professional social media profiles for all popular social media platforms like Facebook, Twitter, Google+, LinkedIn, Pinterest, Instagram. It’s our assurance to manage your social profiles in the best interesting and conveying manner to increase your follower base.

MARKET HASHTAG’s: Hashtagging has become very popular with users. It’s a word or a phrase preceded by a hash sign (#). This is virally used in social media platforms such as Twitter, Facebook and Google+ to help get your messages to as many people as possible via posts. We allocate dedicated hours every day for each project to monitor popular hashtags, to read through every comment and send direct messages to your social accounts.

EMAIL MARKETING: If you thought that Emails were dead then it’s surely not as Emails are the best means to get a direct communication with your prospects and your existing customers. This is the best and most effective ways of improving your ROI. At Taurus Web Solutions we try to segment the market by geography, interest groups, job titles and industry thereby trying to focus on sending targeted Email messages and assuring higher email deliverability.

CONTENT MARKETING: “Content is the King”, we tend to hear this lot nowadays. We do focus completely on creating genuine and high-quality contents. But that’s not all as if the content doesn’t reach the targeted audience then it’s no good. Contents have to be created specific to the platform where your products and service needs to be marketed. We believe that content distribution is the most important aspect of creating a great content as it needs to be marketed to reach the desired audience.

SEM: If you have a website or a blog with some great content about your products or services then it has to be marketed well to garner visibility in the SERP’s. Taurus Web solutions have a team of highly trained professionals who are completely devoted to monitoring your organic and local rankings in Search engines and building strategies to improve your position in Google search results. We focus on local and mobile search terms and try to correct all your inaccurate listings appearing in search engines.

DIGITAL ADVERTISING: Do you wish to increase leads from your website then it’s imperative that the best methods are Google Adwords or Facebook advertising. We have specialized experts to plan and configure your digital marketing advertisements campaigns. We can fine tune your existing advert campaigns to achieve maximum performance on your investments.

REVIEW MANAGEMENT: Getting a single genuine positive review from your client can work wonders to your credibility as a service provider as this is a very important aspect of search engine marketing. We have customized forms and call to action strategies to implement on your website for your customers to leave a review. We take minimum time to quickly respond to all customer reviews positive or negative, and to alert our clients in case of negative signals.